Yamaha Motor Corporation, USA Rides Ahead With USMCA

TEMECULA, California (February 11, 2021) — Today, the United States Motorcycle Coaching Association (USMCA) is proud to announce Yamaha Motor Corporation, U.S.A. has committed to supporting quality coaching initiatives for 2021.  

Yamaha has a legacy of innovation, performance and quality. Their addition to the USMCA support lineup ensures the benefit of coaching initiatives reach further to more new and existing riders while supporting the coaching network they will rely on. 

“Yamaha’s mission has always been to design, engineer and produce high-performing, quality products for our customers to enjoy as they create memories that last a lifetime,” said Derek Brooks, Motorcycle Product Line Manager, Yamaha Motor Corp. U.S.A. “What better way to help ensure an enjoyable experience than through rider skill development conducted by certified coaches who share a passion and love for motorcycling?  We’re excited to join forces with USMCA in support of those who make it a priority to grow our sport.”

Yamaha comes aboard as a first-year official supporter of the USMCA and their industry respect and experience is a welcome addition to the team. 

“Over the decades Yamaha has shown so many points of leadership in innovation with product development and industry relationships,” said Jon-Erik Burleson, USMCA Chairman.  “Today, we get to look forward to working with Yamaha directly to enhance the USMCA and continue focusing on connecting riders to coaches and teaching riders to love the sport.”

About the U.S. Motorcycle Coaching Association (USMCA)

USMCA is an association where riders and parents can connect to motorcycle coaches they can trust through the network, www.MotorcycleCoaching.org. All USMCA Certified Coaches are required to adhere to a code of conduct, pass a background check and hold certifications in abuse prevention, CPR/First Aid, concussion protocol, heat illness & cardiac arrest training. For more information on the USMCA or become a USMCA Certified Coach, visit www.USMCA.org.